What is trust rank,??

Wikepedia has a brief but well explained article on trust rank, here they try explaining to the users what trust rank, Trustrank is an advanced way of identifying high quality sites from a seed of small number of sites, the links going out them will play an important role in identifying quality sites,

Here is what wikipedia says about trust rank,

“TrustRank is a new technique proposed by researchers from Stanford University and Yahoo to semi-automatically separate reputable, good pages from spam.
Many Web spam pages are only created with the intention of misleading search engines. These pages, chiefly created for commercial reasons, use various techniques to achieve higher-than-deserved rankings on the search engines’ result pages. While human experts can easily identify spam, it is too expensive to manually evaluate a large number of pages. Therefore, Google first selects a small set of seed pages to be evaluated by an expert. Once the reputable seed pages are manually identified, Google uses the link structure of the web to discover other pages that are likely to be relevant and good. Google claims that they can now effectively filter out spam from a significant fraction of the web, based on a good seed set of fewer than 200 sites.”

MSN offers instructions for site owners on getting their site indexed and ranked by MSN,

MSN is the third best search engine on the web, they have a strong customer base who are regular visitors of MSN, Since MSN is the third best search engine it is important to get ranked in their search engine, For ranking sites MSN provides quality guidelines, the guidelines provide an insight what might work for MSN search engine,

Content guidelines for your website from MSN

“The best way to attract people to your site, and keep them coming back, is to design your pages with valuable content that your target audience is interested in.
In the visible page text, include words users might choose as search query terms to find the information on your site.
Limit all pages to a reasonable size. We recommend one topic per page. An HTML page with no pictures should be under 150 KB.
Make sure that each page is accessible by at least one static text link.
Keep the text that you want indexed outside of images. For example, if you want your company name or address to be indexed, make sure it is displayed on your page outside of a company logo.
Add a site map. This enables MSNBot to find all of your pages easily. Links embedded in menus, list boxes, and similar elements are not accessible to web crawlers unless they appear in your site map.

Googleguy Matt cutts response to selling links by jeremy

Google guy recently responded to the buzz on seo forums and seo blogs on jeremy the famous blogger and an employee of yahoo search selling text link ads on his site, In my opinion every one has the right to do what ever with their site, If google finds it as a problem they can do anything they like to do,

This is what googleguy says,

“
At this point, it shouldn’t be a surprise what I have to say about any particular site (Hi Jeremy!) selling links. Danny gives a good recap here, and I’m happy that Danny can channel me and say what I would say at this point. Let’s see how succinctly I can say it. Many people who work on ranking at search engines think that selling links can lower the quality of links on the web. If you want to buy or sell a link purely for visitors or traffic and not for search engines, a simple method exists to do so (the nofollow attribute). Google’s stance on selling links is pretty clear and we’re pretty accurate at spotting them, both algorithmically and manually. Sites that sell links can lose their trust in search engines.
Okay, everyone should expect me to say those things. Let’s lighten up this post a bit. Would anyone be surprised to find that some link buyers turn around and then sell links to other sites? And that those links may not be of the highest quality? Let’s take a concrete example. Jeremy vetted his sponsored links trying to remove anything reminiscent of blog comment spam, but take one of Jeremy’s sponsors, www.thisisouryear.com. Can you get from that site to the “Lesbian Gay Sex Positions” site at www.gay-sex-positions.com in two mouse clicks? Looks like there may be some scraped content on that porn site.
Just to be clear: it’s Jeremy’s site. Of course he can try any experiment he wants (YPN, AdSense, BlogAds, AdBrite, Chitika, Amazon affiliate program, selling links with nofollow, selling links without nofollow, offering flying lessons to the 10,000th visitor, selling pixels, auctioning lemurs, etc.) to make money. Many such experiments cause no problems for search engines. But if a web site does use a technique that can potentially cause issues, it’s understandable that search engines will pursue algorithmic and manual approaches to keep our quality high.
I take it as progress that most people would expect what I was going to post. So, other than the two-clicks-to-scraped-lesbian-porn, how many people could have guessed everything I was going to say? “

How to fix/remove supplemental results from google,

Steveb of webmasterworld has an excellent posting on how to remove supplement results, I agree 100% with what he says and I recommend his posting to everyone who have supplement results in google and want to remove them, Supplement results are mostly caused when a page of a site once existed and later removed by the site owner of because of any other problem, Supplement results are also caused when a page which is crawled once had links to it then the links dropped off completely,

Here is his posting,

“Google’s ill-advised Supplemental index is polluting their search results in many ways, but the most obviously stupid one is in refusing to EVER forget a page that has been long deleted from a domain. There are other types of Supplementals in existence, but this post deals specifically with Supplemental listings for pages that have not existed for quite some time.
The current situation: Google refuses to recognize a 301 of a Supplemental listing. Google refuses to delete a Supplemental listing that is now a nonexistent 404 (not a custom 404 page, a literal nothing there) no matter if it is linked to from dozens of pages. In both the above situations, even if Google crawls through links every day for six months, it will not remove the Supplemental listing or obey a 301. Google refuses to obey its own URL removal tool for Supplementals. It only “hides” the supplementals for six months, and then returns them to the index.
As of the past couple days, I have succeeded (using the below tactics) to get some Supplementals removed from about 15% of the datacenters. On the other 85% they have returned to being Supplemental however.
Some folks have hundreds or thousands of this type of Supplemental, which would make this strategy nearly impossible, but if you have less than twenty or so…
1) Place a new, nearly blank page on old/supplemental URL.
2) Put no actual words on it (that it could ever rank for in the future). Only put “PageHasMoved” text plus link text like “MySiteMap” or “GoToNewPage” to appropriate pages on your site for a human should they stumble onto this page.
3) If you have twenty supplementals put links on all of them to all twenty of these new pages. In other words, interlink all the new pages so they all have quite a few links to them.
4) Create a new master “Removed” page which will serve as a permanent sitemap for your problem/supplemental URLs. Link to this page from your main page. (In a month or so you can get rid of the front page link, but continue to link to this Removed page from your site map or other pages, so Google will continually crawl it and be continually reminded that the Supplementals are gone.)
5) Also link from your main page (and others if you want) to some of the other Supplementals, so these new pages and the links on them get crawled daily (or as often as you get crawled).
6) If you are crawled daily, wait ten days.
7) After ten days the old Supplemental pages should show their new “PageHasMoved” caches. If you search for that text restricted to your domain, those pages will show in the results, BUT they will still ALSO continue to show for searches for the text on the ancient Supplemental caches.
8) Now put 301s on all the Supplemental URLs. Redirect them too either the page with the content that used to be on the Supplemental, or to some page you don’t care about ranking, like an “About Us” page.
9) Link to some or all of the 301ed Supplementals from your main page, your Removed page and perhaps a few others. In other words, make very sure Google sees these new 301s every day.
10) Wait about ten more days, longer if you aren’t crawled much. At that point the 15% datacenters should first show no cache for the 301ed pages, and then hours later the listings will be removed. The 85% datacenters will however simply revert to showing the old Supplemental caches and old Supplemental listings, as if nothing happened.
11) Acting on faith that the 15% datacenters will be what Google chooses in the long run, now use the URL removal tool to remove/hide the Supplementals from the 85% datacenters.
Will the above accomplish anything? Probably not. The 85% of the datacenters may just be reflecting the fact that Google will never under any circumstances allow a Supplemental to be permanently removed. However, the 15% do offer hope that Google might actually obey a 301 if brute forced.
Then, from now on, whenever you remove a page be sure to 301 the old URL to another one, even if just to an “About Us” page. Then add the old URL to your “Removed” page where it will regularly be seen and crawled. An extra safe step could be to first make the old page a “PageHasMoved” page before you redirect it, so if it ever does come back as a Supplemental, at least it will come back with no searchable keywords on the page.
Examples of 15% datacenter: 216.239.59.104 216.239.57.99 64.233.183.99 Examples of 85% datacenter: 216.239.39.104 64.233.161.99 64.233.161.105 “

Nichebot.com google rank checker not working any more for multiple phrase queries,

Nichebot.com hosts a google position checker which searches google’s top 1000 results to yield rankings, It seems nichebot.com/ranking rank checker is not working any more, Is it that google banned their IP or they are having internal coding errors, It is unfortunate that a good tool is not working any more, We hope they fix the error pretty soon,

Monograph of Google Analytics

Google has re-casted Urchin and launched Google Analytics, “It tells you everything you want to know about how your visitors found you and how they interact with your site. It does a great job to focus your marketing resources on campaigns and initiatives that deliver ROI. It automatically tags keyword destination URLs and improve your site to convert more visitors.”

The best thing is, it’s now free and seamlessly integrates with those running an Adwords
campaign.Google Analytics is the only product that can automatically provide AdWords ROI metrics, without you having to import cost data or add tracking information to keywords. Google Analytics tracks all of your non-AdWords initiatives as well.

The move could present a significant threat to rivals in the Web analytics sector, who may be forced to change their pricing strategies in response to Google’s free service. The service is currently available in 16 international languages.

Review of Google Sitemaps

Google Sitemaps are the services launched by Google ,mainly to optimize Googlebot Website crawling. It will help webmaster to get their new stuff crawled by Googlebot faster than before.

Google SiteMaps now opens the cannel for everybody, offering a method to exchange information on new and modified content in a timely manner. Both sides can benefit: Google saves a whole of a lot of machine time and bandwidth costs, site owners get their new content earlier on Google’s SERPs and reduce their server load by Googlebot no longer spidering archived content too frequently.

Any site owner can participate in the Google Sitemaps program – from those with a single page to companies with millions of ever-changing pages. You may be especially interested in using Google Sitemaps if you want Google to crawl more of the pages on your site and if you want to be able to tell Google when content on your site changes.

Use of the Google Sitemaps program is absolutely free. This collaborative crawling system will allow crawlers to optimize the usefulness of Google’s index for users by improving its coverage and freshness.

Google helps on content or page removal from google reader or a blog posting from blog search

Remove a blog from Blog Search
Only blogs with site feeds will be included in Blog Search. If you’d like to prevent your feed from being crawled, make use of a robots.txt file or meta tags (NOINDEX or NOFOLLOW), . Please note that if you have a feed that was previously included, the old posts will remain in the index even though new ones will not be added.

Remove a RSS or Atom feed
When users add your feed to their Google homepage or Google Reader, Google’s Feedfetcher attempts to obtain the content of the feed in order to display it. Since Feedfetcher requests come from explicit action by human users, Feedfetcher has been designed to ignore robots.txt guidelines. It’s not possible for Google to restrict access to a publicly available feed. If your feed is provided by a blog hosting service, you should work with them to restrict access to your feed.

Wrong and erronous Backlinks showing up,

recently some of our clients have reports some erronous backlinks showing in their backlinks, they think they never had backlinks from those bad neighbourhood sites but still those sites appear in backlinks,

Immediately we jumped into research and found out that there are many other people seeing the same problem,

This member in webmasterworld.com has reported the same problem faced by some of our clients

he says

“
I am getting referrals in my logs from extremely explicit websites.
I visit the URL in the log and it brings me to a totally pornographic page with absolutely no links to my site. I have however found a few of these pages cached in Google, and they start out linking to a bunch of legitimate sites, then throw up porn once the pages get indexed.
What is the purpose of this, and what benefit can come of it for the publisher.
How can I block referrals from these domains? Will receiving referrals from domains of this nature cause G to assume my site is somehow related?
“

Spammer finds himself banned from google,

A blog comment spammer who used automated blog comment submission program got himself banned from google, It seems the comment spammer who used the software was not aware that this technique can get himself banned,

Now its difficult for him to get reinclusion into google,

Beware of Blog Submission Software they will get your site banned,

Read what that spammer said in webmasterworld.com

“I was within the first 5 results in Google but nowhere in Yahoo. So, for the first time, I decided to use an automated link-building method.
It posted about 3,000 blog comments for me. And then, to my horror, I found that GOOGLE HAD BANNED MY SITE!
Apparently Google no longer condones automated comment posting on blogs that have enabled it.
So STAY AWAY FROM unless you want to suffer the same fate I did! “