Should I include my logo text using ‘alt’ or CSS?

Richard M from Australia asks, “If you have a company logo on your site, what is the best way to include the text of the logo for SEO purposes? ALT tag, CSS hiding, or does it matter?”

Yes, it does matter its much better use an ALT tag than to use like I’m hiding some CSS, 9000 pixels on the left of the webpage or something like that. That’s what the ALT tag was more or less built for or ALT attribute or whatever you want to say. But yes go ahead and use Alt and that’s the fantastic way to say this is the text that’s in my logo, search engines can read that and use that, I would not hide it using CSS or anything like that when there is a perfectly valid, perfectly simple way to do it. it does the job just fine.

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